Abstract:
This project work bears the title, “Public Relations: Issues and Crisis Management in Organization (A Case Study of Guinness Nigeria PLC)”.
It sought to know how issues and crises are managed in organizations contemporary. The effectiveness of their management strategy, and the outcome of Crises managed without Communication and full information.
In the execution for the study the background was laid. The literatures were also reviewed. The survey method was used to collect data from the population of the study.
The information obtained from the respondents were tested and analyzed, and the results of the study showed that public relations are relevant in managing issues and crises situation in organizations